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47 reviews
Save BIG on
Hotjar
Save up to $928 on Hotjar
Hotjar
Used by 922 members
40% off all annual plans
Save up to $928 on Hotjar
Save BIG on
Hotjar
Secret has already helped tens of thousands of startups save millions on the best SaaS like Microsoft Teams, Google Workspace & many more. Join Secret now to buy software the smart way.
Hotjar is an advanced analysis tool that aids startups in enhancing their marketing strategies by analyzing website visitor behavior. Unlike other platforms that focus on numerical data, Hotjar generates heatmaps showing areas users interact with most on your site. This information helps identify friction points and improve user experience. The tool also allows for user surveys to continually refine services. It integrates with third-party software for seamless incorporation into business workflows. Used by over a million sites worldwide, including brands like Nintendo and Adobe, Hotjar is available for testing at a discounted rate through the Secret platform.
Suitable for Small to Medium-Sized Businesses
Given its price, Hotjar provides a variety of impressive features for initiating user testing and CRO. It is easy to set up and use, even for marketers with no technical inclination, and serves perfectly as a value-based beginner UX/CRO tool.
Powerful and Easy to Use
Hotjar is straightforward, easy to set up, and incredibly powerful, eliminating guesswork in conversion rate optimization by allowing the study of user behavior and their response to designs, UI/UX, and interfaces
Easy Integration and Monitoring
Hotjar is easy to integrate using Google Manager or by directly pasting the code, allowing for the monitoring of user activity on a website. Its heatmap feature indicates which areas of a website are performing well
Simplified User Studies
Hotjar simplifies user studies by providing invaluable insights into customer interactions with a website, easing the process of streamlining UI and buying processes
Valuable Feedback and Insights
Hotjar enables the creation, personalization, and delivery of surveys and polls for customer feedback, which is quickly updated for immediate analysis. Its heatmap feature displays where users scroll and click on a website, offering valuable insights for marketing teams
Incompatibility issues
Hotjar's form tracking system is incompatible with Angular-Js websites and it doesn't display data from text fields due to GDPR guidelines
High cost
Hotjar has been criticized for its high pricing, especially after recent price increases, which can be a deterrent for small businesses or beginners
Limited session recording
Hotjar seems to miss recording organic traffic - those visitors who find the website through search engines, which can be a significant drawback for understanding user navigation
Poor customer service
Some users have reported issues with Hotjar's customer service, including slow response times and difficulty resolving technical issues.
Limited heatmap creation
Users on smaller Hotjar plans can only create three heatmaps at a time, which can feel restrictive for those who wish to set up more heatmaps and use fewer of the other available features
Easily improve user experience on your website
40% off all annual plans
Save up to $928
Starting Price
Free Plan
Form analysis
Visitor segmentation
Behavior analytics
Surveys
Visitor recordings
More details about Hotjar plans
Starting Price
per month
Free Plan
Yes
Form analysis
Visitor segmentation
Behavior analytics
Surveys
Visitor recordings
Easily improve user experience on your website
40% off all annual plans
Save up to $928
Hotjar and Amplitude are both powerful analytics tools, but they serve different purposes and cater to different needs in the realm of user behavior analysis. Understanding their key differences can help you decide which tool is best suited for your business.
Hotjar is designed to provide qualitative insights into user behavior, focusing on how users interact with your website or application. It offers features like heatmaps, session recordings, and feedback polls, which allow you to visualize user interactions and gather direct user feedback. Hotjar is particularly useful for understanding the why behind user behavior—why users click certain elements, why they abandon pages, or why they may be frustrated with a particular feature. Its simplicity and intuitive interface make it accessible for teams that want quick, actionable insights without the need for deep technical expertise.
Amplitude, on the other hand, is a more robust and feature-rich analytics platform that excels in...
Hotjar
Used by 922 members
Easily improve user experience on your website
40% off all annual plans
Save up to $928
Amplitude
Used by 340 members
Online analytics platform
25% off the Plus plan for 1 year
Save up to $183
Hotjar and Smartlook are robust and adaptable analytical solutions that can help you gain more insights into user behavior on your website or mobile application. While they have a lot of similarities, there are also differences that set them apart.
Hotjar is more user-centric, with a focus on the user experience segment. Hotjar offers tools like heatmaps, on-site feedback mechanisms, and session recordings. With such tools, you will be able to see what pain points users experience and thus improve your offering. Furthermore, Hotjar offers feedback and survey tools through which you can collect valuable insights from your user base.
On the other hand, Smartlook offers a package of tools that focuses on website analytics through heatmaps and user behavior analysis. Its main feature is its adaptability by being deployable on both a website and on a mobile application, making it cross-platform in a sense. To streamline user behavior, Smartlook provides insights into how...
Hotjar
Used by 922 members
Easily improve user experience on your website
40% off all annual plans
Save up to $928
One of the key differences between Hotjar and Sentry is their primary focus and functionality. Hotjar is designed to provide insights into user behavior, while Sentry is focused on error monitoring and performance tracking. Hotjar offers tools like heatmaps, session recordings, and feedback polls to help you understand how users interact with your website or application. This information is invaluable for improving user experience and optimizing conversion rates. In contrast, Sentry provides real-time error tracking, performance monitoring, and diagnostic reports, enabling developers to quickly identify and fix bugs or performance issues.
Another significant difference is their pricing models. Hotjar’s pricing is generally more accessible, catering to businesses of various sizes, including small startups. It offers a free plan with limited features and paid plans that scale based on the number of sessions and data retention needs. Sentry also offers a free tier but is typically more...
Hotjar
Used by 922 members
Easily improve user experience on your website
40% off all annual plans
Save up to $928
Sentry
Used by 1033 members
Error & performance and debugging monitoring for developers.
6 months free on the Teams plan
Save up to $180
Data Analysts
Hotjar is a useful tool for creating, personalizing, and delivering surveys and polls. It also offers a Form Analysis feature that provides valuable data on user interaction with forms, helping to reduce unsuccessful attempts to complete them
Small to Medium-sized Businesses
Hotjar is an excellent tool for these businesses, providing a variety of impressive features for initiating user testing and CRO. It is easy to set up and use, even for marketers with no technical inclination.
Marketers
Hotjar is a straightforward and simple tool that marketers can use for basic research. It offers features like scrollmaps and polls, which can provide valuable insights into user behavior
Website Optimizers
Hotjar's recording feature is highly recommended for website optimization. It provides context to issues seen in GA and allows for a deeper understanding of the user's mindset
Website Designers
These professionals can use Hotjar to streamline their UI and buying process. The software provides invaluable insights into customer interactions with their websites, making it easier to optimize conversion rates
Easily improve user experience on your website
40% off all annual plans
Save up to $928
Hotjar rating
Matt Kozey
Uplift in User Retention
After using the Hotjar integration with our e-commerce platform, we noticed a significant uplift in user retention, probably due to the optimizations we made from the insights gained
December 9, 2025
Randell Rohan
Fantastic Analytics Bargain
I stumbled upon a 40% off Hotjar deal through Joinsecret, and it turned out to be a fantastic bargain for such robust analytics tools
November 30, 2025
Odell Swaniawski
User-Friendly Surveys
Surveys by Hotjar have a high response rate, and the interface is incredibly user-friendly, making it easy to gather actionable data
November 22, 2025
Tiara Jones
Enhanced CTA Engagement
The ability to see actual user interactions through Hotjar's recordings has helped us tweak our CTAs effectively, boosting engagement significantly
November 18, 2025
Tonja Dibbert
Game-Changing Session Recordings
I've been using Hotjar's session recordings to pinpoint exactly where users encounter issues, and it's been a game-changer in improving our user interface
November 10, 2025
Abbey Sanford
Insightful Heatmaps
Hotjar's heatmaps are incredibly insightful for understanding user behavior on our landing pages, allowing us to optimize for better conversions
November 3, 2025
Irvin Welch
Affordable Analytics Deal
I got a 40% off deal on Hotjar through Joinsecret, and it’s been worth every penny, making user analytics more affordable
October 25, 2025
Elmer Reinger
Responsive Customer Support
Customer support at Hotjar is responsive and genuinely helpful, they helped me navigate through the initial setup seamlessly
October 20, 2025
Jared Rath
Powerful Funnel Analysis
Initially skeptical, I found the funnel analysis tool in Hotjar to be quite powerful for spotting where potential customers drop off
October 11, 2025
Max Koch
Effective Feedback Polls
The feedback polls feature is simple to set up and has provided us with direct insights from users that we couldn't have gathered otherwise
October 5, 2025
Secret has already helped tens of thousands of startups save millions on the best SaaS like Microsoft Teams, Google Workspace & many more. Join Secret now to buy software the smart way.
