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Email marketing software is used to create, send, and track email campaigns for businesses, from startup to a large company. It helps to build strong customer relationships by enabling businesses to easily send personalized emails to their clients. Email marketing software provides features such as contact management, email automation, and analytics, to help businesses maximize the impact of their email campaigns and optimize their email marketing strategies. It also allows businesses to easily manage their email lists and segment their audiences into targeted groups, enabling them to send more personalized, targeted emails.
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Categories
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Email Marketing
Categories
AI
Project Management
Customer
Development
Marketing
Communication
Sales
Business
Human Resources
Operations Management
Lifestyle
Brevo (ex. Sendinblue)
Used by 4098 members
Centralize marketing and sales tools to increase your growth
75% off the annual Starter and Standard Plans
Save up to $5,661
Mailchimp
Used by 985 members
Email and Marketing Automation
30% off monthly plans
Save up to $1,260
Sender.net
Used by 126 members
Effortless campaigns, maximum impact
75% off annual Professional plans
Save up to $12,700
Moosend
Premium
Used by 95 members
Email marketing made easy
75% off monthly plans for 1 year
Save up to $215
ActiveCampaign
Premium
Used by 488 members
Marketing automation for your growth
90% off any annual plan for the first year
Save up to $1,610
Bouncer
Premium
Used by 470 members
Reduce bounce rate, improve sender reputation and send emails that convert.
20% off on Pay-as-you-go
Save up to $300
Constant Contact vs Mailchimp
MailerLite vs Mailchimp
ActiveCampaign vs Mailchimp
lemlist
Used by 840 members
Send emails that get replies
14 days free + 20% off across all annual paid plans
Save up to $65
Customer.io
Used by 725 members
Communication and marketing automation platform
1 year free on the Essentials plan (30k profiles)
Save up to $3,900
Beefree SDK
Premium
Used by 209 members
The best embeddable drag-and-drop visual builder for SaaS
$10,000 in SDK credits for Core and Superpowers plans
Save up to $10,000
ClickFunnels
Used by 178 members
All-in-one sales funnel management
1 month free on the Pro plan
Save up to $197
GetResponse
Used by 140 members
Drive growth, build relationships.
Additional 15% off on all purchases
Save up to $712
iContact
Used by 20 members
Maximize your email marketing impact
10% off monthly and annual plans for 1 year
Save up to $20
Builderall
Premium
Used by 43 members
Marketing made simple and effective
50% off all plans for 1 year
Save up to $1,563
MailerSend
Used by 311 members
A complete sending tool for your transactional emails
25% off the annual Starter plan for 1 year
Save up to $252
Warmbox
Premium
Used by 90 members
The essential ally for your email campaigns
30% discount for 1 year on any plan
Save up to $103
HighLevel
Used by 709 members
All-in-one marketing
First month free
Save up to $297
Zoho Campaigns
Used by 115 members
Elevating your marketing to new heights!
$100 in Zoho Wallet credits
Save up to $100
Gmelius
Premium
Used by 106 members
Seamless collaboration in Gmail.
50% off for 1 year
Save up to $2,700
Campaigner
Premium
Used by 19 members
Smart email automation.
35% off monthly plans for 1 year
Save up to $2,726
MailTag
Premium
Used by 141 members
Email extension that will boost your sales
50% off any plans (monthly and annual) lifetime
Save up to $2,338
Fastmail
Used by 140 members
Secure, private email that puts you in control
First month free + additional 10% off for 1 year
Save up to $34
Acumbamail
Premium
Used by 26 members
Simple email marketing
50% off for 6 months
Save up to $741
Klaviyo
Used by 234 members
Elevate your e-commerce success
Forever Free Plan with 500 monthly email sends
Save up to $100
Mailmodo
Premium
Used by 39 members
All all-in-one email marketing platform
20% off the Pro or Max plan for 6 months
Save up to $239
SaneBox
Used by 165 members
Smart email sorting, for a smarter inbox.
3 months free
Save up to $108
Streak
Used by 147 members
Customer relationship management tool for Gmail
20% off annual plans
Save up to $360
WiseStamp
Premium
Used by 17 members
Enhance your email sign off.
20% off the Solo Pro plan for 1 year
Save up to $13
E-goi
Premium
Used by 184 members
Multichannel marketing automation solution
6 months free on Starter plan (5000 contacts max)
Save up to $260
Encharge
Premium
Used by 55 members
Automated and behavior-based marketing emails
50% off for 1 year
Save up to $3,594
Netcore Cloud
Premium
Used by 110 members
Personalize every interaction.
$30,000 in credits
Save up to $30,000
Omnisend
Used by 106 members
The all-in-one tool for e-commerce marketing
20% off for 1 year
Save up to $142
Instantly.ai
Used by 1685 members
Smarter outreach, powered by AI
Additional 20% off monthly and annual plans
Save up to $860
Hunter
Premium
Used by 157 members
Collect professional email addresses fast and connect with anyone.
30% off for the first 3 months
Save up to $449
Signitic
Premium
Used by 109 members
Managed centrally, consistent and brand aware
30% off for 1 year
Save up to $100
Datananas
Premium
Used by 84 members
Automate your prospecting and increase your turnover
50% off Pro plan for 6 months
Save up to $210
Jelly
Used by 26 members
Never miss an email
50% off annual plans
Save up to $345
Hiver Gmail Extension
Used by 35 members
Customer support solution via Gmail
20% off annual plans
Save up to $1,200
Flodesk
Elevate your email marketing with Flodesk
Gmail
Communication unlimited: Gmail, beyond emailing.
Litmus
Perfect your email campaigns
Mailbird
Streamline your inbox
Microsoft Outlook
Your all-in-one productivity and communication hub.
Zoho Mail
Simplify your business communications with Zoho Mail.
ZeroBounce
Bounce back with accurate email validation and data enrichment.
Textedly
Texting made simple, effective, and engaging
Superhuman
Transform your inbox
SendPulse
Integrated marketing, simplified
Kit (ex. ConvertKit)
Elevate your email marketing game
Why is email marketing an important part of your marketing strategy?
Creating an email marketing campaign is very important, regardless of the size of your business or its sector.The first advantage is its simplicity. Indeed, sending your customers personalized emails is child’s play with a suitable sending tool. No technical knowledge is required and the cost of such a campaign is very affordable.To attract and retain customers by offering them a relevant message, many companies have chosen to use email. The reason is simple: it is the perfect channel to reach your customers wherever and whenever they are. You can then analyze customer behavior in detail through open rates or purchase behavior on an e-commerce site.Although it is a non-intrusive channel, email marketing is also perfect for communicating with your customers. You can then simply offer them personalized messages that really meet their expectations. In this way, you can improve your brand image in a natural way.Integrating customer loyalty is also one of the objectives of email marketing. It allows you to remind your customers on key dates such as their birthday. This is the perfect time to offer them a voucher to use in the store. In addition, using marketing automation or automated marketing will allow you to carry out all these mailings without thinking about it. The software will send the emails in question at the right time and to the right person.
How can small businesses succeed with email marketing campaigns?
To get the most out of setting up an email marketing campaign, there are a few key rules to follow.First, to add prospects interested in your products or services to your contacts base, you need to offer them a registration form. This can be integrated on your website, but also on your social network pages or on a blog. To be successful in collecting a customer’s email address, the form should be fun, engaging, and easy to use.When your list of potential customers becomes large, you can start segmenting your targets to design a tailored message. A 70 year old retiree will not have the same interests as a mal customer in his 20s. Defining the needs will allow you to respond more effectively and deliver the right message.The next step is to create attractive and appealing email marketing templates. They should attract the prospect and encourage them to go further down the conversion tunnel. Note that this is also a good time to add a link to your social networks.The email should be sent in a way that is consistent with your editorial calendar. Do you publish blog posts
What is the best email marketing platform?
To ensure a good management of email campaigns, the ideal is to acquire a specialized software. Indeed, such a platform will allow you to considerably improve the efficiency of your mailings, save time, and significantly increase your ROI.SendinblueThe first tool we recommend is Sendinblue. This is a complete software in SaaS mode that centralizes all your marketing and sales tools. The strength of this tool is its ability to precisely segment your audiences to target them more effectively. In addition to emails, this mailing software helps you create impactful landing pages. The implementation of A/B tests and the consultation of complete reports will allow your teams to improve the campaigns in the medium and long term. Finally, your team will also be able to extend the campaigns to SMS marketing thanks to adapted functionalities.SendGridIf you are looking for a complete platform to manage your email campaigns, SendGrid is the perfect choice. First of all, its editor, which is accessible to all, works on a drag-and-drop principle. You can therefore create pleasant emails in a few minutes that will make your customers want to read them and increase the rate of engagement. Based on a solid infrastructure, SendGrid is capable of sending a very large number of transactional or marketing emails. In addition, the automation of email delivery will allow you to create qualitative and personalized experiences for your customers.Email List ValidationThis tool optimizes your marketing practices by cleaning up your contact lists. Email List Validation is indeed able to detect false addresses, non-performing addresses, or inactive addresses and remove them. You can then optimize your list and contact only high-value prospects. This avoids sending unnecessary emails and refocuses your efforts on the most favorable addresses. In addition, this software can be easily synchronized with your CRM to automatically correct your email addresses as soon as they are added and saved in your files or the platforms you use on a daily basis. You will then always have the right addresses to contact the right people and improve your conversion rate.
