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CRM (Customer Relationship Management) software is a digital platform designed to help businesses manage and maintain relationships with their customers. It enables businesses to track interactions, gather customer data, store customer records, and analyze customer behaviors and preferences. CRM software helps businesses create a personalized customer experience, build customer loyalty, and increase sales. Additionally, it can be used to help manage customer service, sales, marketing, and other business activities.
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Categories
AI
Project Management
Customer
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Marketing
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Business
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Operations Management
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CRM
Categories
AI
Project Management
Customer
Development
Marketing
Communication
Sales
Business
Human Resources
Operations Management
Lifestyle
Pipedrive
Premium
Used by 2641 members
Stay focused on sales and collect more leads with this lead management software
30% off for 12 months
Save up to $4,644
HubSpot
Premium
Used by 2558 members
CRM, marketing automation & customer service software suite
90% off the Professional and Enterprise plans for 1 year
Save up to $7,000
Notion
Used by 13334 members
Organize teamwork and increase productivity
6 months free on the Business plan with Unlimited AI
Save up to $12,000
Close
Used by 494 members
CRM platform
20% off monthly or annual plans
Save up to $1,205
Zoho
Premium
Used by 1131 members
All-in-one customer relationship management software
$2,500 in credits for 1 year
Save up to $2,500
folk CRM
Used by 350 members
Collaborative workspace
14 days free + 20% off annual plans
Save up to $140
Zoho vs HubSpot
Odoo ERP vs Zoho
Pipedrive vs HubSpot
Zendesk
Used by 2287 members
Create a customer success support suite that is accessible and available to your customers at all times.
6 months free
Save up to $50,000
HighLevel
Used by 709 members
All-in-one marketing
First month free
Save up to $297
Freshworks
Used by 1009 members
Software suite for sales, marketing, and customer service teams
14 days free on Freshdesk
Save up to $20
Attio
Used by 281 members
Elevate your CRM experience
14 days free + additional 10% off monthly or annual plans
Save up to $103
Clay
Premium
Used by 2520 members
AI-powered prospecting
1,000 free credits + 10% off annual plans
Save up to $229
ActiveCampaign
Premium
Used by 488 members
Marketing automation for your growth
90% off any annual plan for the first year
Save up to $1,610
noCRM
Premium
Used by 228 members
Improve your prospecting and sales processes
50% off up to 6 months on Dream team and Sales Expert
Save up to $660
Streak
Used by 147 members
Customer relationship management tool for Gmail
20% off annual plans
Save up to $360
Salesforce
Premium
Used by 226 members
The world’s #1 AI CRM
45% off the Starter Suite plan for 1 year
Save up to $675
Freshdesk
Used by 371 members
Customer service software to optimize your client communication
14 days free
Save up to $20
Waalaxy (ex. ProspectIn)
Used by 1613 members
Connect with and prospect your leads effectively
7 days free + 50% off annual plans
Save up to $170
Hubspot Sales Hub
Used by 129 members
The all-in-one sales solution for modern businesses.
30% off Sales Hub Professional and Enterprise plans for 1 year
Save up to $2,000
Mailchimp
Used by 985 members
Email and Marketing Automation
30% off monthly plans
Save up to $1,260
Hubspot Service Hub
Used by 40 members
Transform customer service into customer success
30% off Service Hub Professional and Enterprise plans for 1 year
Save up to $2,000
lemlist
Used by 840 members
Send emails that get replies
14 days free + 20% off across all annual paid plans
Save up to $65
Kaspr
Used by 158 members
B2B prospecting tool for LinkedIn
20% off monthly and annual plans for 1 year
Save up to $1,188
Monday CRM
Used by 11 members
Boost your sales, streamline your process.
14 days free + 18% off annual plans
Save up to $2,000
LeadSquared
Premium
Used by 68 members
Marketing automation platform
50% off all plans for 1 year
Save up to $15,000
Hunter
Premium
Used by 157 members
Collect professional email addresses fast and connect with anyone.
30% off for the first 3 months
Save up to $449
E-goi
Premium
Used by 184 members
Multichannel marketing automation solution
6 months free on Starter plan (5000 contacts max)
Save up to $260
GetResponse
Used by 140 members
Drive growth, build relationships.
Additional 15% off on all purchases
Save up to $712
Zoho Campaigns
Used by 115 members
Elevating your marketing to new heights!
$100 in Zoho Wallet credits
Save up to $100
Sparklane
Premium
Used by 184 members
Artificially intelligent lead generation to change the way you prospect
3 months free on the "Discover" plan (25% off)
Save up to $285
Sweet Show
Premium
Used by 139 members
Track your prospects’ interest in your offers in real time.
6 months free
Save up to $210
Datananas
Premium
Used by 84 members
Automate your prospecting and increase your turnover
50% off Pro plan for 6 months
Save up to $210
ApparelMagic
Premium
Used by 65 members
Software for the fashion industry
15% off the Professional, Enterprise, or Ultimate plans for 1 year
Save up to $2,812
Outplay
Premium
Used by 80 members
Sales engagement platform
40% off for 12 months (up to 2 users)
Save up to $360
Blue
Premium
Used by 100 members
A solution to simplify collaborative work
6 months free
Save up to $300
ClearCRM
Used by 58 members
Unify customers, sales, support, and projects
First 3 months free + 75% off monthly plans for 1 year
Save up to $772
Zoho CRM
Empower your business relationships
Salesforce Sales Cloud
Close more deals, faster
Dynamics 365
The all-in-one solution for productivity and growth to unify your business
Keap
All-in-one CRM, sales, and marketing automation software for small businesses
Nimble
Every interaction counts
Apptivo
Beyond CRM: Managing business seamlessly
Copper
The simple and smart CRM solution for your business
Bitrix24
The all-in-one business management platform for teams.
Less Annoying CRM
Simple CRM built for small businesses
Insightly
Powerful CRM and project management software
Agile CRM
Empowering entrepreneurs with smart, all-in-one customer relationship management.
Nutshell CRM
From lead to close
SugarCRM
Transform customer interactions
What is the purpose of CRM?
A business management software meets two objectives:- For the company, it will help optimize sales- For the customer, it is essential to benefit from a customer experience that meets expectationsFirst of all, CRM software is an indispensable part of the digital transformation of companies. This is because it eliminates the need for time-consuming searches for information about customers or their orders. On the contrary, a CRM optimizes the customer relationship, because, at any time, employees have access to all customer interactions and associated data. This eliminates time-consuming tasks and allows them to focus on the essential: the quality of the customer experience.The work of various employees is more fluid since they have access to all of this data from all communication channels (email, social networks, telephone, etc.). This data is presented in centralized, ergonomic, and easy-to-use dashboards. In addition, it is possible to automate certain tasks to optimize the workflow and improve productivity. All this allows the company’s sales force to be structured in order to carry out relevant and efficient sales actions.If CRMs are excellent marketing tools for prospecting, they are also useful during the sales process as well as for customer management in the context of after-sales service. In concrete terms, the CRM database allows you to respond quickly to customer needs thanks to a qualitative customer follow-up. It is then possible on the one hand to build customer loyalty by offering pleasant interactions, and on the other hand, to personalize the offers according to each customer.The coordination of the collaborators and the fluidity of the access to the information allow to create a synergy between each pole. Contact management, sales pipeline visualization, customer service tools, and data analysis improve performance at every stage. In the end, the customer is also a winner, as he/she benefits from a seamless, personalized, and pleasant omnichannel customer journey.
How to use a CRM?
To use a CRM effectively, you need to distinguish its two main uses: customer understanding and customer satisfaction.Firstly, the CRM tool is able to collect strategic data on leads or customers. The analysis of the data also allows for a better understanding of the needs of the customer and his behavior. This allows you to adapt your communication and sales strategies in order to increase the conversion rate.Moreover, a better understanding of the customer base is also essential to satisfy existing customers and ensure their loyalty. It is then in the context of customer service that CRM takes on its full meaning. The employees working in the customer service department can identify in a few seconds the identity of the customer, his last interactions with the company, or the problems encountered. They are then more reactive and respond perfectly to the requests that are addressed to them.
What are the best CRM software?
On the market, some software is considered to be essential. They have numerous and relevant functionalities to take your company’s efficiency to the next level. Whether you’re a small business, a medium-sized company, or a large corporation, there are CRMs for every need.Let’s start with the famous Salesforce Essentials. This CRM software is particularly well suited to small and medium-sized businesses. Far from being full of complex features, this tool is efficient. It centralizes data and allows you to manage your sales prospecting, your customers, and your transactions in a few clicks. Moreover, it has an excellent integration with tools such as DocuSign, Dropbox, Active Campaign, or Zapier. It is therefore the ideal CRM tool to start with.Freshworks CRM software has all the features that you might need. We can note the presence of contact management, sales pipelines, lead scoring, or even advanced reporting. One of the strengths of this software is that it offers powerful automation features provided by artificial intelligence. You can then save time and significantly increase your profitability.To optimize your actions and centralize your information, Zendesk is very relevant. The integration with many tools allows you to access important information. In addition, you improve your reactivity, because AI-based bots answer your customers. Your customer service is then efficient, because it is very available, which does not prevent your employees from taking over if necessary. The different steps are thus optimized and the customer advisors can focus on the customer relationship. Your prospects and customers are pleasantly surprised and your retention rate is improved.
What is a CRM?
A CRM (Customer Relationship Management) software is the essential tool of any marketing strategy. It allows, as its name indicates, to manage the various interactions that exist between the company on the one hand and the customers or prospects on the other hand.Integrated into the company’s information system, it allows access to customer data from different channels at any time. For this reason, CRM tools intervene throughout the customer journey and are thus very important elements of customer satisfaction.Used by small and medium-sized companies as well as by large groups, the CRM solution is used by employees to ensure a follow-up of the customer relationship and offer a quality service.
